Which is based on conversion rates

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Article, watching a video, subscribing to the newsletter, enrolling in a course, and any other action that leads a visitor to becoming a subscriber or a customer. Additionally, you can track the percentage of visitors to your site who take any of these actions and convert into customers/subscribers. You also have the ability to use this same information to personalize your website design, content or offerings to attract more visitors to become customers or subscribers. To do this, use the global average website conversion rate of 4.31% as a baseline .

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